Nebraskaland

December Nebraskaland 2020

NEBRASKAland Magazine is dedicated to outstanding photography and informative writing with an engaging mix of articles and photos highlighting Nebraska’s outdoor activities, parklands, wildlife, history and people.

Issue link: http://mag.outdoornebraska.gov/i/1314007

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December 2020 • Nebraskaland 41 earney has long promoted itself as the "Midway City" located halfway between the coasts, exactly 1,733 miles from both Boston and San Francisco. The number 1733 shows up in various places. There w as the 1733 Ranch with what was said to be the world's largest barn. Local signs and maps touted the number, and not many years ago, a Kearney store off ered 17.33 percent off during a sale. Back in the days of the Lincoln Highway (present day U.S. 30), a road sign boasted that Kearney was "1733 miles to Frisco, 1733 miles to Boston." University of Nebraska-Kearney geography professor John Bauer became fascinated with the number. It didn't seem to add up. On a U.S. map, Kearney looks closer to San Francisco than to Boston. Bauer noted the great circle distances as 1,263 miles between San Francisco and Kearney, and 1,486 between Kearney and Boston. Was 1,733 simply a made-up promotional claim by local boosters? Digging deeper, he found that some people claimed that the 1,733 distance was based on the old Lincoln Highway. Bauer checked a 1915 Lincoln Highway guidebook. It measured 1,752 miles from San Francisco and 1,632 miles from New York City, where the highway ended. The Lincoln Highway didn't even go to Boston. So it was starting to look like 1733 was a made-up number, or at best a wild guess by Kearney boosters. This is the town, after all, that once campaigned to replace Washington, D.C., as the U.S. capital. What wouldn't Kearney say to puff itself up? Bauer was curious as to when this idea originated and how it fi t with the city's self-promotion as the "Midway City." That led him to sources much older than the Lincoln Highway. Turns out the boosters were right. Bauer found the answer by looking at early railroad maps and timetables. The 1,733 fi gure matches an old railroad route, and has been promoted by the city since at least 1890. Bauer's article, "1,733 Miles from Where? Kearney, Nebraska's 1733 Identity" appeared in the Summer 2015 issue of Nebraska History Magazine. N Visit History Nebraska's website at history.nebraska.gov. K 1,733 Miles from Somewhere By David L. Bristow, History Nebraska Shown in about 1890, Kearney's Midway Hotel (1808 Central Ave.) advertised itself as being 1,733 miles from both San Francisco and Boston. History Nebraska RG2178-18 Originally known as the Watson Ranch, the 1733 Ranch had a 500-foot-long dairy barn that was a Lincoln Highway landmark. History Nebraska RG2608-0-2951 The 1733 Ranch's central location was a big part of its marketing. History Nebraska RG3316-0-61

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